Adam Eccles Blog
06 July 2025

The Real Irish Units of Time

The Real Irish Units of Time

Time is a construct. In Ireland, it’s also a suggestion.

We don’t measure time here the same way other places do. Sure, there are clocks. But what we actually use are feelings, vague approximations, generational instincts, and whether or not the kettle’s boiled.

Here’s a breakdown of the true units of time used in Ireland, with their wildly inconsistent—but deeply meaningful—translations.

1 second

Actually 5–10 seconds.

Used when stalling.

"One sec, just finishing this..."

2 seconds

Closer to 30 seconds or more.

Enough time to completely forget what you were doing.

A minute

A casual 5 minutes.

Usually said when you want someone to calm down.

2 minutes

Roughly 10–15 minutes.

Said to buy time while pretending you’re almost ready.

5 minutes

Untrustworthy.

Could mean anything from “I'm just getting out of bed” to “I've completely forgotten we were meeting.”

Half an hour

Anywhere between 20 minutes and 2 hours.

Depends on whether food, naps, or Guinness are involved.

Feckin hours

At least 3 hours. Possibly the whole day.

Said with exhaustion and dramatic flair. Often paired with "I swear to God."

Ages

Weeks. Maybe months.

Enough time for everyone to forget why it mattered in the first place.

Donkeys

Years. Possibly generations.

As in: "I haven’t seen her in donkeys." Said fondly. Sometimes confused with metric.

Blue moon

Rarer than rare.

Usually followed by a story involving strange weather and emotional damage.

A million years

Between 6 months and forever.

Used when blaming someone for not fixing the immersion.

Last minute

1–2 hours before deadline.

Right on time. Heroic under pressure. Chaotic neutral.

In a bit

No fixed meaning.

Could be 10 minutes, 3 hours, or never. Often muttered while walking away.

In a jiffy

An ancient quantum unit of theoretical speed.

Means: "I accept the task. I may never do it."

Now in a minute

A paradox from south and west Ireland.

Means: "Soon. But not now. But sort of now. Don’t rush me."

In no time

Only ever said after something took feckin ages.

Example: "It was grand, we got there in no time!" (They did not.)

Straight away

Aspirational.

Usually said while still lying down, scrolling your phone.

Since before you were born

Used by parents to assert dominance.

Usually means "Don't argue, I’ve been tired since 1987."

Back when summers were summers

Temporal fog zone.

Somewhere between 1960 and whenever it last didn’t rain on a bank holiday.

Sure it’s nearly Christmas

Invoked anytime after August.

Justification for doing absolutely nothing useful until the following year.

Time don’t be long going

Blink and you’ll miss it.

5 minutes ago the lad was only a wee baby!

Final Thought

Time in Ireland is... flexible. Elastic. Deeply suspicious of specificity.

We measure it not in seconds, but in intentions, stories, and the general vibe of the room.

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